Marketing Director
Term – 3 years from July/August 2026 to July/August 2029
Applications are open from 5 June until 22 June.
Interviews will take place between 23 June and 7 July.
The PSA: An Association where everyone can grow their business of speaking.
Could you help make that vision a reality?
We are seeking a creative, strategic and collaborative Marketing Director to join the PSA Board and lead the promotion and marketing of the Association across both internal and external audiences.
Marketing is central to how we grow, engage, and retain members. From promoting regional events and flagship conferences, to strengthening our online presence and improving member communications, this role ensures the PSA is visible, relevant, and compelling to speakers and the wider events industry.
As Marketing Director, you will shape and deliver the PSA’s marketing strategy at a pivotal time, working alongside the Board, Head Office team, Regional Presidents, and volunteers to ensure consistent and impactful communications across all channels.
This is a voluntary Board role with the opportunity to influence both strategic direction and practical delivery, helping to define how the PSA presents itself to the world.
If you are passionate about marketing, storytelling, community growth, and supporting a professional membership organisation, this could be the ideal role for you.
About You
You are already a strong advocate for the PSA, with a clear understanding of the value of membership and the organisation’s core values.
You are a strategic and organised marketer who can balance planning with delivery across multiple campaigns, events, and stakeholder groups.
You are creative and innovative, able to generate ideas that raise the profile of the PSA while working within an agreed marketing strategy.
You are confident working collaboratively with non-marketers, able to explain marketing approaches clearly and support others in delivering consistent messaging.
You are comfortable working across digital platforms, with knowledge of tools such as WordPress being advantageous.
You have experience using LinkedIn, Facebook, and other relevant social media channels to promote organisations and engage audiences effectively.
You are a team player who can work at Board level, contribute to strategic discussions, and translate strategy into practical action.
We welcome applications from all membership grades and levels of experience within the PSA.
The PSA is committed to diversity, equity and inclusion and welcomes applications from all suitably qualified candidates regardless of background or identity.
The Role
This is a voluntary Board Director role responsible for leading the PSA’s marketing strategy and activity.
Key responsibilities include:
- Developing, delivering and evolving the PSA marketing strategy to strengthen brand reputation and visibility
- Supporting member acquisition and retention across all levels
- Promoting regional and national events to both members and external audiences
- Advising the Board on marketing, branding, and communications strategy
- Working closely with Head Office to deliver consistent marketing activity
- Planning and maintaining a marketing calendar for timely campaign delivery
- Advising on the use of membership data to improve targeting and engagement
- Recommending marketing tools and platforms to improve effectiveness
- Overseeing promotional activity for flagship conferences including Impact! and the Speaking Business Summit
- Supporting regional teams in promoting their events through graphics, copy, and marketing support
- Overseeing website updates, copywriting, and general content accuracy
- Supporting the production of the weekly Podium email in collaboration with the PSA office team
- Working with the President and Board to support PR and external communications strategy
- Ensuring a consistent customer journey for members and prospective members
- Supporting promotion of courses, events, and initiatives throughout the year
- Liaising with and guiding the Online Marketing Officer and Conferences Communications Officer (roles reporting into this position)
The Marketing Director will lead a small marketing team focused on:
- Regional event promotion and monthly campaign support for Regional Presidents
- Online marketing activity and digital visibility of the PSA
- Conference promotion and website updates for key PSA events
- Consistent branding, design, copywriting, and content oversight
Why This Role Matters
The PSA’s visibility and reputation are fundamental to its growth and success.
As Marketing Director, you will play a central role in shaping how the PSA is seen by both members and the wider speaking industry. Your work will directly influence engagement, membership growth, event attendance, and the overall strength of the PSA brand.
This is an opportunity to make a meaningful impact at Board level while helping to position the PSA as a leading organisation for professional speakers.
How to Apply
In the first instance, please complete the application form and tell us why you are the right person for the role.
Successful candidates will be invited to attend a virtual panel interview before a final decision is made.
Interview dates will be confirmed once applications close. If the scheduled time is not suitable, we will do our best to accommodate alternatives.
Please let us know if you require any reasonable adjustments or support during any stage of the application or interview process.
If you would like to discuss the role further, please contact the PSA office team.
The PSA is committed to continuing to make diversity, equity, and inclusion part of everything we do. We welcome applications from all interested parties and all qualified parties will receive consideration without regard to sex, gender (identity or expression), age, race, disability, religion, sexual orientation, pregnancy or marital status.
