PSA Yorkshire November 2023: RevUp! Sales Success and Revenue Growth

25 November|09:00 - 12:00|Hilton Hotel - Leeds - See full address

About this event

First time at a PSA event? Email [email protected] to get your special introductory code!


Our upcoming event “RevUp: Igniting Sales Success for Revenue Growth” is set to fuel your sales strategies and business growth like never before.


Keynote Speakers:

Steve Catchick – Prepare to be mesmerised by Steve’s riveting talk “The Dressing Gown – Sales through Service”.  Unveil the secrets of driving sales through exceptional service and establishing lasting client relationships. Learn how the subtle art of service can be a game-changer in your sales approach.

Paul Archer – Get ready to revamp your speaking revenue with one powerful mindset change. Paul’s talk “Increase Your Speaking Revenue with One Mindset Change” is packed with practical insights to transform your approach and maximise your speaking revenue potential.


The morning kicks off with a networking session, setting the stage for fruitful connections and invaluable interactions among like-minded professionals. Expect surprise content and special visits from guests representing PSA North East, offering additional insights and perspectives to enrich your experience.


Cap off the event with a delightful lunch at the hotel’s exquisite restaurant, providing an opportunity to network further and discuss the day’s insights over a delicious meal.

Keynote speakers

Steve Catchick
Paul Archer
Steve Catchick

Steve Catchick is the founder of The Secret Salesforce Programme and equips businesses to develop a team of Brand Ambassadors in order to drive engagement, reduce churn and contribute to profit.

He has been at the front line of customer service for over 25 years, mostly with technology companies. His award- winning customer service programme at IBM, contributed to a substantial increase in sales, customer satisfaction scores and a record high employee morale.

He speaks, coaches and runs masterclasses to business leaders and organisations such as IBM, Capita, DWP and SME’s on winning sales through service, managing difficult customers, high impact communication and presentation skills. Steve shows how everyone in an organisation is in some way, in sales, in service and should contribute to profit.

Steve is past Regional President of the PSA Thames Valley Region and a military veteran. Fun, friendly and engaging, when he’s not working, he can be found listening or dancing to Rock’n’Roll and Swing bands.

Paul Archer

Paul Archer has been hitting the flipcharts and the speaking stages for almost 25 years, his Silver Jubilee. He works exclusively in the financial services sector, providing sales skills development to advisers and support teams ranging from newbies to grizzled veterans. He works with corporate sales directors, financial advisers and heads of HR and operates primarily online. From his studio in Cheltenham, he speaks and trains to audiences worldwide without jumping on planes, trains or automobiles.

Event agenda

Arrival & Networking
Official Opening
Keynote Speakers & PSA North East Guests
Close & move to The Lock restaurant for lunch (not included in the ticket price but the hotel gives delegates a 20% discount on the menu price)

The venue

DoubleTree by Hilton: Granary Wharf, 2 Wharf Approach, Leeds, LS1 4BR, United Kingdom

DoubleTree by Hilton
Granary Wharf
2 Wharf Approach
United Kingdom

Get in touch with the organiser

Diana Grant

Regional President - Yorkshire

Buy tickets for:

PSA Yorkshire November 2023: RevUp! Sales Success and Revenue Growth

Event details

DoubleTree by Hilton
Granary Wharf
2 Wharf Approach
United Kingdom

Ticket types

Members Early Bird
 - £30
  + VAT
Members Standard
 - £35
  + VAT
Non Members
 - £50
  + VAT