About this event
We have another fantastic month planned for you at PSA Staffordshire this month, with a powerful session for speakers who want to strengthen both their stage impact and their commercial performance.
In this high-value event, David Abbott and Dave James bring together strategic business insight and the foundations of exceptional delivery.
David draws on decades of senior marketing and managing director experience across start-ups, multinationals and diverse sectors. He will share how to construct keynotes that align message, value and pricing — transforming a talk into a strategic business asset that drives measurable results and revenue.
Dave, a two-time TEDx speaker (including an Editor’s Pick), explores the deeper foundations of great speaking. Attendees will learn how the three core elements of powerful delivery work together, why connection is more sustainable than technique alone, and how to move audiences from inspiration to genuine transformation.
This session is designed specifically for professional speakers who are ready to elevate their keynote from engaging presentation to commercially effective platform.
A must-attend event for those serious about influence, impact and income.
Keynote speakers
David is an international speaker, helping audiences to discover simple ways to improve their pricing.
After studying Engineering Science and Economics at Oxford he worked in marketing and business management. He ran a £56m mail order company where pricing is crucial, and has held senior marketing roles in a wide variety of industries. He currently helps clients develop and execute marketing strategies that help them to out-compete their competition.
He applies psychology research into consumer behaviour to business and marketing. He illustrates everything with real examples of marketing in action.
Dave James is a speaker and speaker coach, helping business owners to speak like humans – not robots – and be authentically awesome in front of any audience. He is also an entertaining event host and emcee, podcast host, and the immediate Past President for PSA Birmingham region.
The venue
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