Events

PSA South West September 2026

03 September|17:30 - 21:30|Almondsbury Interchange Hotel - See full address

About this event

This month we’ll have keynotes from Bryony Thomas & John Burns.

Keynote: Bryony Thomas
How would you steal your neighbour’s cat?” This seemingly absurd question holds the key to revolutionising your customer relationships.

Most businesses treat customers like dogs – expecting loyalty, obedience, and unconditional love. But customers aren’t like dogs. They’re like cats. And once you understand this fundamental truth, everything changes.

In this engaging and practical session, you’ll discover why the most successful businesses think like cat whisperers, not dog trainers. Through humour, real-world examples, and actionable insights, this talk reveals how feline behaviour patterns mirror customer psychology in surprising and profound ways.

Keynote: John Burns
This session focuses on the business of speaking – moving from passion to profession, and the response from members was encouraging, particularly around the practical frameworks for building speaking infrastructure, not just momentum.

The talk explores:

  • Building the infrastructure behind a sustainable speaking career.
  • Moving from occasional speaking to a structured speaking business.
  • Leveraging authenticity, positioning, and modern tools such as AI.
  • Practical lessons from the realities of developing a speaking profession.

We can’t wait to welcome you this September to PSA South West!

NB: Why not make a night of it? Should anyone wish to stay over at the hotel, special room rates are available for PSA members – please email manager@almondsburyinterchangehotel.com for more details.

Keynote speakers

Bryony Thomas
John Burns
Bryony Thomas

Bryony Thomas is a multi-award winning speaker who survived 12 weeks to live, completed the London Marathon & created Watertight Marketing used by 3500+ businesses.

She’s known as “Multi-Million Pound Cat Thief” for one of her most memorable analogies.

John Burns

Once shy, nervous, and allergic to microphones, John Burns somehow decided that speaking was a sensible career move and then figured out how to make it work.

Today, John is a professional speaker, author, and thought leader on uncertainty, career resilience, and the business of speaking. He’s the author of Prepare to Get Fired! – because nothing says ‘comfort’ like planning for uncertainty.

Known for his high-energy, interactive style, John blends humour, hard truths, real-world experience, and even a bit of AI wizardry to help speakers turn passion into a profession – and actually get paid for it.

A proud member of the PSA UK & Ireland, John doesn’t just talk about speaking… he talks about what happens after the applause.

Event agenda

17:30
Door Open
18:00
Welcome
18:15
Bryony Thomas
19:00
Bryony Thomas Q&A
19:15
Showcase
19:30
Networking Supper
20:15
John Burns
21:00
John Burns Q&A
21:15
Hot Seat
21:25
Thank Yous and Closing Notices
21:30
Open Invite - Social networking in the bar

The venue

Get in touch with the organiser

Carl  Jones

Regional President, PSA South West

Buy tickets for:

PSA South West September 2026

Ticket types

Members Early Bird
£20
+ VAT and fees
Members Standard
£25
+ VAT and fees
First Time Visitors
£15
+ VAT and fees
Non Members
£35
+ VAT and fees