About this event
We’re looking forward to bringing you another packed event this April at PSA Staffordshire!
Lois Creamer – Book More Business: Position and Grow Your Speaking Practice
Great market positioning is a must for your intellectual property business. We’ll cover aspects of positioning, targeting, promotion, and sales. This will be a high-content program filled with information and strategies that can be implemented immediately to grow your business.
Takeaways:
- Create a “positioning statement” – your concept and outcome statement describing what you do
- Fast track success by implementing targeting in your sales and marketing
- Leverage the value of your intellectual property by repurposing
Sam Warner – Your Terrific TEDx Talk
If you’ve ever wondered if you could or should deliver a TEDx talk, consider that this is not your only option to get involved. Running TEDxTelford for two years gave Sam great insight into how the events are run, the selection process for speeches and what works, and what doesn’t. With strict rules and criteria from TED.com to stick to; it is an exercise in delivering a respected event that benefits, the crew, the speakers and the audience. Sam shares her two very different experiences and gives her top advice to budding speakers.
Takeaways:
- Why your event success depends on your leadership style
- Why working behind the scenes makes applying to speak at a TEDx easier
- The do’s and don’ts of applying to deliver a TEDx talk
Keynote speakers
Since 1998, Lois has been working with speakers, consultants and subject matter experts who want to fully monetise their message. She’s written “Book More Business: Make Money Speaking” and “The Speaker Author: Sell More Books and Book More Speeches”, and is a great supporter of the PSA UK&I.
Sam Warner is a Neurodivergent Communication Specialist and uses her lived experience to work with leaders across multiple industries to improve their DEI policies to help them attract and retain talented Neurodivergent (Autistic, ADHD, Dyslexia etc) employees. Organisations enjoy loyalty, diversity of thought, innovation and increased profits whilst spending less on recruitment due to attrition. She delivers keynotes, workshops, training and coaching to clients such as Nokia, Ocado, The Royal Ballet School, GirlGuiding, and the NHS to name a few.
Sam has an energetic delivery style that leaves the audience with engaging memories and inspiration. She has worked in multiple industries herself including, IT, Manufacturing, The NHS, The Police Service, and in many different roles, such as Project Manager, Quality, Governance & Risk Management. She is also a Professional Speaker, a TEDx Speaker, TEDx Curator and Speaker Coach with 25+ years experience.
Event agenda
The venue
Wade Conference Centre – Staffordshire
Wade Conference CentreNorth Staffordshire Medical Institute
Hartshill Road
Hartshill
Stoke-on-Trent
ST4 7NY Wade Conference Centre
Get in touch with the organiser
Sam Warner
