
PSA North West May 2023: Managing overwhelm for you and your business
18 May|18:00 - 20:45|The Village Hotel - Warrington - See full address
About this event
A warm welcome to PSA North West from our Regional President, James Perryman and the gang.
The PSA theme for 2023 is “Just One Thing” and we’ll continue to bring that to life to support your personal, professional and business growth!
This months’ agenda will help you avoid or overcome overwhelm, on a personal level and also when it comes to running and marketing your business – as well as giving you time to relax, connect and network over some food and drink
Location: The Village Hotel, 110 Centre Park Square, Warrington, WA1 1QA.
Marketing – we all know we need to do it, and we sometimes know what we should be doing, but how do we do it without overwhelm creeping in?
As speakers, marketing is just one element of what we do and we need to make it as simple and easy as possible. Especially when we’re in demand and have a lot of speaking and delivery work to focus on – so how do we keep our marketing activity ticking over when our time is limited and deadlines are looming?
Our main speaker for the evening, Charlie Whyman, founder of Curious B2B Marketing is the creator of the OTTER Framework, a strategic thinking tool that gives business owners and marketers the skills and confidence to feel more aligned overall and generate more revenue from their activity.
In this otterly practical session “Marketing your business without feeling overwhelmed”, Charlie will show you how to:
- Create a simple marketing system that will keep running even when you’re really strapped on time
- Get rid of doubt and uncertainty when it comes to marketing your business
- Focus your marketing on actions that drive sales and revenue into your business, avoiding those ‘nice to have’ distractions everyone keeps telling us about
Also joining us on the night is the PSA’s 2022 Speaker Factor Winner, Hilary Briggs. Hilary will be sharing her showcase talk “Overcoming overwhelm”.
Grab your tickets now and continue your 2023 with impact!
Keynote speakers

Charlie Whyman is founder of Curious B2B Marketing is the creator of the OTTER Framework, a strategic thinking tool that gives business owners and marketers the skills and confidence to feel more aligned overall and generate more revenue from their activity.
An engineer by background, Charlie discovered she had a talent for sales and marketing when selling her homegrown Sardinian olive oil on a Yorkshire market stall, selling lasers down one of the world’s deepest mines and moving rapidly from Marketing Assistant to Global Head of Sales and Marketing for a major player in the Geospatial sector.
Event agenda
The venue
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James Perryman
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PSA North West May 2023: Managing overwhelm for you and your business
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