PSA North East November 2023: Stand up and stand out, or stand aside
08 November|18:00 - 21:00|Maldron Hotel - Newcastle Upon Tyne - See full address
About this event
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This month we look at how to stand out in a crowded market and how to do something that matters and have impact. Come along if you want to stand up, stand out and make a difference in the world.
PSA National President Chantal Cornelius is speaking on ‘Do you stand out as a speaker?’.
Do you really stand out? Or do potential clients struggle to know what makes you different and why they should book you?
As a speaker, you can’t stand out as being the best in your field unless you’re completely clear on what makes you stand out.
We work in a very competitive industry – one in which others are competing for the same speaking gigs as us. What makes you different to the others in your area? What makes you REALLY different? Traditional USPs (Unique Selling Points) do not work for speakers.
This session will introduce you to a much better and more effective way of showing your clients and prospects what makes you truly different, helping you to book the speaking engagements you really want.
- You will understand the importance of building strong relationships with your clients.
- You will learn why it’s not about you, but about your audience.
- You will gain a unique insight into building emotional connections with your clients, which allow you to build the strong relationships you need.
If you want to stand out in your business, join us at this event!
We have an additional guest speaker joining us for a second keynote, along with a celebration zone and our opportunity exchange to help you speak more and speak better.
So what are you waiting for? Book your ticket now and join us this November at PSA North East!
Keynote speakers
Chantal Cornelius established Appletree Marketing in 2000 and has helped hundreds of coaches, consultants and speakers to grow their businesses.
She provides simple, practical, down to earth advice to help businesses grow. She’s written two books on marketing and business survival. She’s working on her third, to show businesses how to stand out in a competitive industry, using emotional connections in their marketing, to build relationships with their clients.
Chantal is a Fellow of the PSA. She was the Marketing Director for the PSA for four years and is past National President. She lives in the UK, working and speaking around the world.
Event agenda
The venue
Maldron Hotel – Newcastle Upon Tyne
Maldron Hotel17 Newgate Street
Newcastle upon Tyne
NE1 5RE Maldron Hotel
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PSA North East November 2023: Stand up and stand out, or stand aside
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