About this event
Money isn’t everything. Money can’t buy you love. But when you’re running a speaking
business, there’s no avoiding the significant part that money plays in helping your world go round.
That’s why the next in-person PSA London meeting is devoted to sharing ways in which you can ensure you get the maximum financial return for the speaking you do.
We’ve got two keynote talks from people with exceptional insight into the financial side of the speaking game, and I can promise you will leave with a batch of practical steps you can take to boost your bottom line.
A lot of words get used up in sermons delivered across the professional speaking community about the sacred act of fee setting, the sanctity of minimum fees, and the existential dangers of speaking for free. The reality is that there are many forms of value we can derive from a speech beyond the financial. From access to audiences we might not be able to reach, through to platforms to try out new materials in a ‘safe space’ – we need to think about the wider strategic fit of any opportunity. In this session, Rohit will talk about assessing different forms of value, and how he has factored them into the development of his speaking business over the last 30 years.
We’ll also have an Ask The Expert session that will focus on the subject of “am I worthy of the money”, tackling that imposter syndrome when it appears. , as well as two
showcases.
As ever, there will be plenty of opportunities to network with old friends and new, as
well as breakfast and an excellent hot lunch.
I’m really looking forward to the day, and I hope you are too – see you there! Queen Vic
Keynote speakers
Former Speaker Bureau owner, Maria Franzoni has 25 years of speaking industry experience. She has held senior positions at CSA Celebrity Speakers and London Speaker Bureau. At London Speaker Bureau Maria played a major role in taking the bureau from one UK office to 25 offices globally and being recognised as the most global speaker bureau by the International New York Times. She ran her own international speaker bureau for 14 years and was a founding member and former co-chair of the European Association of Speaker Bureaus. More recently she founded Speaking Business Academy a training company teaching speakers how to apply the strategies and tactics of speaker bureaus to grow their businesses.
Maria has worked with the great and the good of the speaking world, including first man on the moon Neil Armstrong; Body shop founder and environmentalist Anita Roddick; survival expert Bear Grylls; business magnate Richard Branson and F1 and NASCAR racing champion Jacques Villeneuve …. To name (drop) a few.
Sarah Fox is a lawyer who is an expert in writing contracts in just 500 words.
Having spent years training people on complex contracts, she realised they were simply shoved in a drawer and nobody cared. So she’s leading a one-woman revolution for contracts that you can read, understand and use, whatever your line of business. Frankly, as no-one takes her seriously, she has had to write books to prove it actually can be done.
World” (a Business Book Awards Finalist 2022).
Sajna Rahman shows you how our existing beliefs determine how much we earn.
She shares the importance of why we need to do the internal work, how we can reframe the negative impostor feelings and confidently feel worthy of the money and create more.
Rohit Talwar is an award winning futurist who has worked with leadership audiences in global businesses, governments, and associations at over 2,000 events in 70+ countries around the world.
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