PSA Birmingham May 2024: Making your content count!

13 May|18:00 - 21:00|The Arden Hotel - Solihull - See full address

About this event

Welcome to the Brum region for our May event! Woohoo!

Tonight it is about content and how to #StandOut as a speaker.

Our first speaker is the chair of the PSA Board Joanne Lockwood, who will be speaking on how to Upcycle Your Content.

Joanne has built an amazing speaking business and uses social media and content to help with the awareness of the great work she does.

At this event she will help us to:

  1. Mastering the art of repurposing content across multiple platforms, ensuring you #StandOut.
  2. Practical strategies and tools for generating fresh, engaging content ideas.
  3. Actionable techniques for tailoring content to different audiences, optimising reach and engagement.


Our second speaker is Phil Ingle with his keynote: Profit & Professional Speaking – 3 Key Questions.

Professional speakers will have in mind getting paid – but so will many of their clients.

Phil Ingle specialises making it easier to understand finance, and in this session will share 3 key questions to help you consider your contribution to your client’s bottom line – and thereby your own.

Phil may also share the answers – but will use the questions to help you think about your approach to being a speaking professional, and your contribution to your clients.


Add to this our usual group of lovely speakers and humans, providing you with the chance to networking and be with speakers, it is bound to be a great night!

So what are you waiting for? Grab your ticket now!


Keynote speakers

Joanne Lockwood
FPSA – Chair of the PSA
Phil Ingle
Joanne Lockwood - FPSA – Chair of the PSA

Joanne Lockwood, Founder and CEO of SEE Change Happen, is an Inclusion and Belonging specialist, speaker, and Fellow of the PSA. She works with organisations throughout the UK, Europe and beyond, challenging corporate mentality, and providing a service that goes far beyond “just” Diversity & Inclusion. Living by the mantra: “Smile, Engage and Educate,” Joanne believes that people are people, whatever their ethnicity, gender and abilities, deserving to be treated with dignity and respect to work well and thrive.

Phil Ingle

Phil Ingle makes understanding business and finance easier. As a result, people develop new skills to improve organisational sustainability.

He delivers training both live and online, with recent programmes including Finance for Sales for Tata Steel Europe, Advanced Financial Statement Analysis in Mauritius, Presentation Skills for a Scandinavian Bank, Negotiation Skills in Mergers and Acquisitions, plus Strategy & Business Planning Skills.

Phil’s training programmes have been delivered in 42 countries across Europe and the Middle East, with clients in at least 150 organisations, including insurance companies, banks, energy services, plus hotels, automotive companies, retailers, agriculture, charities and public sector organisations.

Phil’s qualifications include an MBA from Cranfield University, and he is a Master Practitioner in NLP. He also holds the Financial Planning Certificate, is Level A qualified in Psychometric Testing through the British Psychological Society, and is a Fellow of the Chartered Institute of Personnel & Development. In addition, he is a Member of the Institute of Training and Occupational Learning, The Chartered Institute of Bankers, and a Fellow of the Professional Speaking Association, and Fellow of the Royal Society for Arts & Commerce.

Event agenda

Arrival, networking and food
Introduction and welcome from Regional President Dave James
Keynote from Phil Ingle
Tea Break
Workshop with Joanne Lockwood
Carriages and event ends

The venue

Get in touch with the organiser

Dave James

Regional President - PSA Birmingham

Buy tickets for:

PSA Birmingham May 2024: Making your content count!

Ticket types

Members Early Bird
 - £35
  + VAT
Members Standard
 - £40
  + VAT
First Time Visitors
 - £27.50
  + VAT
Non Members
 - £55
  + VAT