About this event
Members Only Masterclass
with Murray Cowell
The ClientFIND™ System: A Proven Approach to Attract Consistent Client Enquiries Without Constant Chasing
Attracting clients can feel unpredictable and exhausting. This masterclass introduces the ClientFIND™ system, a simple but powerful framework to generate leads with ease, using four key strategies:
- FOCUS – Connect with your ideal clients.
- INTERACT – Engage them in meaningful ways.
- NURTURE – Strengthen relationships at scale.
- DO THE DEAL – Guide your hottest leads into one-to-one conversations.
Perfect for speakers wanting to refine their business development approach, this masterclass will help you turn client acquisition from a chore into a streamlined, rewarding process.
Takeaways:
- Retrofit your existing marketing efforts into ClientFIND for immediate impact.
- Craft a ‘Magnetic Message’ that resonates with your ideal clients.
- Nurture relationships at scale, converting connections into quality leads with confidence and authenticity.
Evening Event – Open To All
Successful speaking businesses rest on strong relationships. A well-nurtured network of fellow speakers, clients, suppliers, and bureaux provides invaluable referrals, advocacy, and support.
In this deep-dive session, Andy Lopata will explore the core principles of building, nurturing, and leveraging these relationships to strengthen your business.
What You’ll Learn:
- Identify gaps in your professional relationships
- Use the ‘Relationship Matrix©’ to ensure project success
- Understand the 7 Stages of Professional Relationships
- Know when to keep interactions transactional vs. friendly
- Make it easy for connections to support you when they’re ready
By the end of this session, you’ll be more focused and confident in developing key relationships that will propel your business forward.
Keynote speakers
With 25+ years of experience, Murray helps speakers, trainers, and coaches break free from feast-and-famine cycles by securing clients, raising rates, and reducing work hours. His strategic approach to marketing, lead generation, and refining value propositions has helped countless professionals secure significant contracts. Known for his engaging style, humour, and practical wisdom, Murray equips speakers to transform their businesses and achieve the success they deserve.
Andy Lopata PSAE is known for his expertise in building professional relationships. He has written six books on networking and professional relationships, with his sixth book, ‘The Financial Times Guide to Mentoring’ published in Spring 2024. He writes a regular blog for Psychology Today and has often been quoted in the media, including The Sunday Times, The Financial Times and Inc. In fact, the FT called Andy ‘one of Europe’s leading business networking strategists’ and both Forbes.com and The Independent called him ‘a true master of networking’. Find him at https://lopata.co.uk/
Event agenda
The venue
The Village Hotel – Nottingham
The Village HotelBrailsford Way
Beeston
Nottingham
NG9 6DL The Village Hotel
Get in touch with the organiser
