Events

PSA Virtual Region September 2024: How to Distinguish Yourself in the Overcrowded Speaking Industry

17 September|09:30 - 11:30|Online - Zoom - See full address

About this event

Join us for an insightful event where we explore the secrets to standing out in the highly competitive speaking industry. With the increasing number of speakers vying for attention, it’s crucial to develop strategies that set you apart and elevate your presence.

We are excited to host two accomplished speakers who will share their expert tips and experiences on how to carve out a unique niche and captivate your audience. Through their diverse perspectives, you will gain valuable insights into:

  • Crafting a distinctive personal brand
  • Leveraging storytelling to engage and inspire
  • Utilising social media and other platforms to build your reputation
  • Mastering the art of public speaking to leave a lasting impression

Don’t miss this opportunity to learn from the best and take your speaking career to the next level. Whether you’re an aspiring speaker or looking to enhance your existing skills, this event is designed to provide you with practical tools and actionable advice.

Our first speaker is our own remarkable National President, Chantal Cornelius with her keynote on Stand Out – or Stand Aside!

Do you stand out as a speaker? Do you really stand out? Or do potential clients struggle to know what makes you different and why they should book you?
As a speaker, you can’t stand out as being the best in your field unless you’re completely clear on what makes you stand out.

We work in a very competitive industry – one in which others are competing for the same speaking gigs as us. What makes you different to the others in your area? What makes you REALLY different? Traditional USPs (Unique Selling Points) do not work for speakers. This session will introduce you to a much better and more effective way of showing your clients and prospects what makes you truly different, helping you to book the speaking engagements you really want.

If you want to stand out in your business, join us at this online event!

Your Takeaways:

  • You will understand the importance of building strong relationships with your clients.
  • You will learn why it’s not about you, but about your audience.
  • You will gain a unique insight into building emotional connections with your clients, which allow you to build the strong relationships you need.

Our second speaker is Eksteen De Waal – we will interview him, therefore feel free to ask absolutely any questions: from technology to speaking craft, Eksteen mastered it all!

Barbara Nixon will be doing a showcase. This is the opportunity for everyone to participate in and learn, since the feedback that Barbara will be receiving from you, surely will be useful for everyone else!

Keynote speakers

Chantal Cornelius
FPSA – National President 2023-2024
Eksteen de Waal
Chantal Cornelius - FPSA – National President 2023-2024

Chantal Cornelius established Appletree Marketing in 2000 and has helped hundreds of coaches, consultants and speakers to grow their businesses.

She provides simple, practical, down to earth advice to help businesses grow. She’s written two books on marketing and business survival. She’s working on her third, to show businesses how to stand out in a competitive industry, using emotional connections in their marketing, to build relationships with their clients.

Chantal is a Fellow of the PSA. She was the Marketing Director for the PSA for four years and is past National President. She lives in the UK, working and speaking around the world.

Eksteen de Waal

Eksteen De Waal (MBA) is a motivational speaker, writer, author, thinker and storyteller.

Eksteen has always been in the business of helping others. He is ardent about taking others to a place where they live and breathe their strengths in all they do, helping them rediscover their identities through proactive steps.

Eksteen provides the frameworks that will see people realise life-changing experiences that shape them to become the best version of themselves. He not only helps others discover the actions they can adopt to move towards a life of happiness, fulfilment and ultimately flourishing, but he also shows people how to make this a lifelong, enjoyable journey!

Event agenda

09:20
The virtual door opens for an informal chat
09:30
Official start, networking and more
09:45
Showcase by Barbara Nixon
10:00
Networking
10:10
Chantal Cornelius: Stand Out – or Stand Aside!
10:35
Break
10:45
Interview with Eksteen De Waal
11:30
Official finish and chance to talk afterwards!

The venue

Online – Zoom

Online Zoom

Get in touch with the organiser

Olga Geidane

PSA Virtual Region President

Buy tickets for:

PSA Virtual Region September 2024: How to Distinguish Yourself in the Overcrowded Speaking Industry

Event details

Online Zoom

Ticket types

Members Earlybird
 - £20
  + VAT
Members Standard
 - £25
  + VAT
First Time Visitor
 - £20
  + VAT
Non Members
 - £40
  + VAT